Effective Date: March 4, 2026

All Season Power, LLC (collectively, "Shop Joe," "All Season Power," "us," "we," or "our") is committed to protecting your privacy. This Privacy Policy ("Policy") describes the types of Personal Information we collect, how we use it, who we share it with, how long we keep it, and your rights and choices with respect to such Personal Information. By using our website(s) ("Site") or Services, you agree to this Privacy Policy.

This Policy also applies to information collected in certain U.S. states through off-line means — such as information collected through our stores, call centers, or distribution centers.

We encourage you to read this Policy before visiting any of our stores, using our Site, or providing information to us.

PRIVACY POLICY OVERVIEW

• Section I – What Personal Information Do We Collect?
• Section II – How Do We Use the Personal Information We Collect?
• Section III – Who Do We Disclose Your Personal Information To?
• Section IV – How Long Do We Keep Your Personal Information?
• Section V – How to Access Your Personal Information?
• Section VI – What Are Your Choices Regarding Your Personal Information?
• Section VII – Information for California Residents
• Section VIII – Information for U.S. State Residents
• Section IX – International Users and GDPR
• Section X – Other Important Information
• Section XI – Data Security
• Section XII – Children's Information
• Section XIII – Contact Us

I. WHAT PERSONAL INFORMATION DO WE COLLECT?

We collect two types of information: Personal Information and Other Information.

"Personal Information" is information that relates to you as an identifiable specific individual. "Other Information" is any information that cannot be tied back to you as a specific individual. Where Other Information is combined with Personal Information, we treat the combined information as Personal Information.

A. Direct Information Collection

We collect Personal Information from you directly when you submit it to us, including when you:

• Register on the Site
• Place an order
• Sign up for our newsletter or SMS/text marketing
• Contact us
• Participate in a Site promotion, contest, or survey

This information may include your name, email address, mailing address, telephone number, date of birth, and payment information. We may combine this information with data we receive from third-party sources, such as address update services or off-line sources.

If you use the Site's refer-a-friend mechanism, we will collect your friend's email address solely for the purpose of sending them a referral email.

B. Navigational and Technical Information Collection

When you visit the Site, we automatically collect certain technical information, including:

• IP address
• Browser type and version
• Operating system
• The domain from which you accessed the Site
• Browsing behavior, including the date and time of your visit, pages visited, time spent on pages, and other clickstream data

C. Cookies and Tracking Technologies

We use cookies, web beacons, pixels, and similar technologies to collect the information described above and to support advertising and analytics functions. Specifically, we may use tracking technologies from the following third-party services:

• Google Analytics – for site usage and performance analytics
• Google Ads – for remarketing and advertising measurement
• Meta (Facebook/Instagram) Pixel – for advertising, retargeting, and conversion tracking
• TikTok Pixel – for advertising and conversion tracking on TikTok
• YouTube/Google – for video engagement and advertising measurement
• Shopify Analytics – for e-commerce performance tracking
• Email/SMS marketing platforms (e.g., Klaviyo) – for marketing performance tracking

A cookie is a small text file stored on your device when you visit the Site. We may use cookies to:

• Keep you logged in without re-entering credentials
• Personalize your shopping experience
• Monitor and improve Site usage and performance
• Deliver relevant advertising on our Site and elsewhere

You may decline cookies via your browser settings (see the "Help" menu in your browser). Please note that disabling cookies may limit certain Site features and may cancel cookie-based opt-outs such as advertising opt-outs.

Web beacons are small graphic images embedded in our Site, emails, and advertisements that help us analyze visitor behavior and measure the effectiveness of our marketing communications.

Global Privacy Control (GPC): We recognize and honor opt-out preference signals sent via the Global Privacy Control (https://globalprivacycontrol.org/). If you transmit a GPC signal from your browser, we will treat it as a request to opt out of the sale or sharing of your Personal Information. We do not otherwise respond to "Do Not Track" browser signals.

Cookie Consent: You may manage your cookie preferences at any time by using our cookie preference center by clicking the Cookie Preferences link at the bottom of the Site or by adjusting your browser settings.

II. HOW DO WE USE THE PERSONAL INFORMATION WE COLLECT?

Unless we have your consent, we will only use the Personal Information we collect for the purposes described in this Policy and when applicable law allows or requires us to do so. We use your Personal Information for business and commercial purposes, including to:

• Fulfill your requests for products and process transactions
• Respond to your inquiries and communicate with you
• Send you updates, newsletters, promotional offers, and other marketing materials via email, SMS, postal mail, telephone, or other means
• Administer contests, sweepstakes, and other promotions
• Personalize and improve your experience on the Site
• Allow you to send messages to a friend through the Site
• Analyze trends and statistics related to our business and marketing campaigns
• Review Site usage and operations
• Address problems with the Site, our business, or our services
• Protect the security and integrity of the Site and our business
• Comply with applicable laws and legal processes
• Respond to requests from public and government authorities
• Enforce our terms and conditions and protect our rights and those of others

III. WHO DO WE DISCLOSE YOUR PERSONAL INFORMATION TO?

We may disclose your Personal Information as follows:

• Related companies and service providers – to perform business, professional, or technical support functions on our behalf
• Marketing partners, advertising networks, and analytics providers – including those listed in Section I(C) above, who may use your information (including online identifiers and browsing data) to deliver targeted advertising on our behalf across the Internet. This type of sharing may constitute "sharing" of Personal Information under applicable privacy laws.
• Third parties in promotions – to identify you in connection with referrals or messages you send through the Site
• Legal and safety disclosures – as necessary if we believe there has been a violation of our Terms of Use, or as required to respond to legal process, law enforcement requests, or investigations related to public safety
• Business transfers – if our company or substantially all of its assets are acquired, your Personal Information may be one of the transferred assets
• With your consent – for any other purpose you authorize

We may share aggregate, non-personally identifiable information about Site users with third parties. Any Personal Information you voluntarily post to the Site (such as a review or blog comment) becomes publicly available and may be collected and used by others.

IV. HOW LONG DO WE KEEP YOUR PERSONAL INFORMATION?

We will retain your Personal Information for as long as reasonably necessary to achieve the purposes described in this Policy, or as required or permitted under applicable law (including to satisfy legal, accounting, or reporting obligations). Factors we consider in determining retention periods include the amount, nature, and sensitivity of the Personal Information; the potential risk of harm from unauthorized use or disclosure; the purposes for which we process it; and applicable legal requirements.

V. HOW TO ACCESS YOUR PERSONAL INFORMATION?

You may access your Personal Information by signing into your account on the Site. From there, you can review, correct, or modify your information. Your account credentials are your responsibility. Please change your password immediately and notify us if you believe your account has been compromised.

VI. WHAT ARE YOUR CHOICES REGARDING YOUR PERSONAL INFORMATION?

We offer you choices about the collection, use, and sharing of your Personal Information.

Opt-Out of Marketing Communications. You may opt out of marketing emails by clicking the unsubscribe link in any marketing email or updating your preferences in your account settings. You may opt out of SMS/text marketing by replying STOP to any marketing text message.

Do Not Sell or Share My Personal Information. You have the right to opt out of the sale or sharing of your Personal Information for targeted advertising. To exercise this right, you may:

• Click the "Do Not Sell or Share My Personal Information" link in the footer of our Site, or
• Email us at help@shopjoe.com with the subject line "Do Not Sell or Share"

Targeted Advertising / Cookie Opt-Out. Most browsers allow you to stop accepting new cookies, be notified when you receive a new cookie, or disable existing cookies. Note that disabling cookies may affect your ability to use certain Site features. You may also use our cookie preference center by clicking the Cookie Preferences link at the bottom of our Site to manage your preferences. Because most opt-out mechanisms are cookie-based, they are device- and browser-specific. If you use multiple browsers or devices, you will need to submit opt-out requests for each.

Opt-Out of Google Analytics. To prevent Google Analytics from collecting your browsing data on our Site, you may install the Google Analytics Opt-Out Browser Add-on available at https://tools.google.com/dlpage/gaoptout.

Global Privacy Control. As noted above, we honor GPC browser signals as opt-out requests for the sale or sharing of Personal Information.

VII. INFORMATION FOR CALIFORNIA RESIDENTS

This section applies to California residents and is provided pursuant to the California Consumer Privacy Act, as amended by the California Privacy Rights Act (collectively, "CCPA/CPRA").

Categories of Personal Information Collected

Category	How We Use It	Do We Sell or Share With Third-Party Ad Partners?
Personal Identifiers (name, email, address, phone, etc.)	Provide and improve Services; process orders; communicate with you; prevent fraud; comply with legal obligations	No sale. We share with service providers and marketing platforms for advertising purposes.
Online Identifiers, Internet Activity & Location Information	Recognize you on our Site; customize your experience; deliver and measure advertising	No sale. We share with advertising and analytics partners (see Section I(C)).
Audio/Visual Information	Improve customer service; record interactions	No.
Demographic Information	Analyze and improve our Services	No.
Payment Information	Process payments	No.
Commercial Information and Inferences	Understand preferences; personalize and market our Services	No sale. We share inferences with marketing platforms.
Other Information You Submit or Post	Provide and improve our Services	No.

Your California Privacy Rights

If you are a California resident, you have the following rights (subject to applicable exceptions and limitations):

• Right to Know – Request, up to twice per 12-month period, a copy of the specific Personal Information we have collected about you.
• Right to Delete – Request deletion of your Personal Information, subject to certain exceptions.
• Right to Correct – Request correction of inaccurate Personal Information.
• Right to Opt Out of Sale/Sharing – Opt out of the sale or sharing of your Personal Information for targeted advertising (see Section VI).
• Right to Limit Use of Sensitive Personal Information – Request that we limit use of sensitive Personal Information to what is necessary to provide our Services.
• Right Not to Be Discriminated Against – You will not be discriminated against for exercising any of these rights.

To exercise these rights, submit a verifiable consumer request to help@shopjoe.com or call 1-866-225-9723. You may also appoint an Authorized Agent to submit requests on your behalf; we may require written proof of authorization and identity verification from you directly.

Notice of Financial Incentive

We may offer coupons, discounts, or other promotions in exchange for your email address or phone number and consent to receive marketing communications. The value of such offers is our good-faith estimate of the benefit we extend to you, calculated based on the cost of the offer. You may opt out of these programs at any time using the rights described in this Policy.

Shine the Light

Under California Civil Code Section 1798.83, California residents with an established business relationship with us may request information about categories of personal information disclosed to third parties for their direct marketing purposes during the preceding calendar year. To make this request, contact us as described in Section XIII.

VIII. INFORMATION FOR U.S. STATE RESIDENTS

In addition to California, residents of the following states may have privacy rights similar to those described in Section VII above, under their respective state privacy laws: Virginia, Colorado, Connecticut, Utah, Texas, Oregon, Montana, Florida, and other states that have enacted consumer data privacy legislation.

These rights may include the right to access, correct, delete, and obtain a copy of your Personal Information, as well as the right to opt out of targeted advertising, the sale of Personal Information, and certain profiling activities. The specific rights available to you depend on your state of residence and applicable law.

To exercise any of these rights, please contact us at help@shopjoe.com or 1-866-225-9723. We will respond to verifiable requests in accordance with applicable law.

IX. INTERNATIONAL USERS AND GDPR

The Site is hosted in the United States. If you access the Site from outside the United States, please be aware that your information will be transferred to, stored, and processed in the United States, where data protection laws may differ from those in your country.

For users in the European Economic Area (EEA), United Kingdom, or Switzerland: If you are located in these regions, your Personal Information may be subject to the General Data Protection Regulation (GDPR) or equivalent legislation. In such cases:

• Lawful Basis for Processing: We process your Personal Information on the following bases: (a) performance of a contract (e.g., to fulfill your order); (b) compliance with a legal obligation; (c) your consent (e.g., for marketing communications); and (d) our legitimate interests (e.g., fraud prevention, improving our Services).
• Your GDPR Rights: You have the right to access, rectify, erase, restrict, or object to our processing of your Personal Information, as well as the right to data portability and to withdraw consent at any time.
• International Transfers: Where we transfer Personal Information outside the EEA or UK, we do so using appropriate safeguards such as Standard Contractual Clauses.
• Contact: To exercise your GDPR rights, please contact us at help@shopjoe.com.

X. OTHER IMPORTANT INFORMATION

Changes to This Privacy Policy. We may update this Policy from time to time. When we do, we will post the revised Policy on our Site with an updated effective date. This Policy is subject to change without notice. We encourage you to review this Policy periodically. Continued use of the Site after changes are posted constitutes your acceptance of the updated Policy.

Third-Party Websites. The Site may contain links to third-party websites with privacy policies that differ from our own. We are not responsible for the practices of those sites and encourage you to review their privacy policies.

Payment Processors. When you make purchases through the Services, payments are processed by a third-party payment processor. That processor may collect financial information from you (such as your name, billing address, and payment details), and its use of that information is governed by its own terms and privacy policy. Our treatment of any financial information we receive is governed by this Policy.

XI. DATA SECURITY

We have implemented reasonable physical, electronic, contractual, and managerial safeguards to protect the Personal Information we collect. However, no data transmission over the Internet can be guaranteed to be 100% secure. We do not warrant the security of any information you transmit to or from our Site, and you do so at your own risk. If you believe your account has been compromised, please contact us immediately at help@shopjoe.com.

XII. CHILDREN'S INFORMATION

Our Site and Services are intended for users who are 18 years of age or older. We do not knowingly solicit or collect Personal Information from anyone under the age of 18. We do not knowingly sell or share the Personal Information of anyone under the age of 16.

If we learn that we have collected Personal Information from a child under the age of 13 without verifiable parental consent, we will delete that information as promptly as possible. If you believe a child under 13 has provided Personal Information to us, please contact us at help@shopjoe.com.

Parents and guardians may wish to use available parental control tools to restrict minors from submitting information online without permission.

XIII. CONTACT US

If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:

All Season Power, LLC Email: help@shopjoe.com Phone: 1-866-225-9723

For California residents exercising rights under CCPA/CPRA, or for residents of other states exercising applicable state privacy rights, please submit your request to help@shopjoe.com with the subject line "Privacy Rights Request."